The Future of IT - How Significant Technology Tremors Will Create Strategic Market Opportunity
When the technology bubble popped, there was also the sound of collective sighs from among America’s CIOs. The enthusiasm that accompanied the rise of information technology throughout the 1990s was quickly lost. Not only had there been hope that technology would solve the problems that it had created, but there were great expectations that new technologies might create new opportunities.

There is an array of technologies that have been incubating over the past five years; some are more obvious than others. Due to the cautionary economics since the tech market plummeted, investments have been limited, and each technology has had to stand on it’s own – demonstrating its contribution to revenue and profit.

Continuing progress on these technologies during the ‘dark days’ has made many of them (nearly) ready for prime time. In fact, we may be returning to a period not unlike the mid-1990s, when early adopters created a strategic advantage for themselves.

In this session, participants will:

• Examine areas where there is a reason for optimism (and those nagging areas that
  resist progress)
• Select a few emerging technologies and trends to explore, and
• Assess some of the tremors that might be seen

Frank Baitman, Director, Institute of the Future

Establishing IT Value in the Minds of the Business

The problem is not creating value through technology, the problem is communicating in a manner that allows the business to appreciate the value. This presentation will focus on tools that you can use to bring IT and the business back together, by packaging technology into simple and transparent elements. With the change there will be pitfalls to avoid, and the result will be that business will become an advocate of IT and IT will be viewed as an integral part of the business. Through these processes both sides will develop mutual understanding for each other and forge stronger partnerships.

Greg Johnson, Vice President, IT Application Development & Support, RGA Reinsurance Company

Beyond Backups: Data Protection Management
While data protection has become more critical, it has also become more complicated. Regulatory compliance and legal settlements have cost companies well over $1,000,000,000 in the past 2 years. Meanwhile, the rate of data growth has continued to explode. New technologies such as disk based backup and snapshots have increased the complexity of the data protection environment. All this leads to increased cost, increased risk and increased administration. The challenge is how to cope with these challenges without increasing costs. Going forward, nearly every company will incorporate a DPM solution into their storage strategy. Key issues to be addressed in this session are:

• The risks: fines, data loss, not knowing where a company is exposed, audits, legal risk, additional costs due to inefficiency
• The challenges: understanding exposure, applying business policies such as retention policies, service level guarantees, handling backup windows, understanding how   many copies of data exist, media management, optimizing the environment, problem isolation and managing new technologies

• Analyzing what an effective DPM solution will be:
  • Cross Domain – DPM is not just backup reporting. Examining data backups or any other single data protection component without examining the network, applications, servers and storage will provide only limited visibility.  It is necessary to understand the complete data protection environment
  • Predictive – an effective DPM solution will be able to analyze and predict problems before they happen
  • Adaptive – No two companies have identical data protection policies and requirements. An effective DPM solution needs to understand a company’s backup windows, business requirements and retention policies.

Alan Atkinson, CEO, WysDM Software Inc.

Core CIM Schema
This tutorial session will explain the DMTF’s Common Information Model (CIM) Core Schema, and identify ways to use it to help achieve end-to-end distributed management. CIM Core provides common definitions for the modeling of computer systems, operating systems, logical devices and physical elements, which can be used to enable vendor-neutrality in the data center.

John Crandall, Senior Staff Engineer at Brocade is a member of the DMTF Technical Committee and the Chair of the DMTF CIM Core Schema work group.

HP NonStop Open System Management – A Use Case of DMTF CIM Model in a Complex Enterprise Environment
This presentation provides a real use case of CIM model in a complex enterprise management environment. It covers the manageability challenges on NonStop platform and how CIM solution was used to overcome these challenges. It also talks about problems that CIM model had for NonStop platform and how they were overcome. NonStop CIM model can manage around 10,000 objects per NonStop system.

One of the major advantages of CIM interfaces on NonStop is that it is possible for NonStop to be part of a heterogeneous computing environment, where the different platforms can speak the same manageability language. DMTF CIM has proved to be the key for NonStop platform to be perceived as an open platform.

Vinay Gupta, Manageability Architect, HP

Regulatory Compliance: Technology Tactics and Enterprise Strategies
Now, businesses have a choice of compliance actions; short-term technology solutions that close gaps or strategic long-term solutions that build on a foundation of best practices.

Compliance evolves. The compliance culture in your organization may start with technology and mature over time to integrate compliance into all business processes. The balanced approach is to find technology capable of adopting and adapting to new functions as your organization matures. The topics covered will include the following:

• New IT infrastructure management tools that provide efficient and inexpensive discovery, monitoring and management capabilities
• IT service management tools, combined with compliance lifecycle processes, that can form the foundation upon which midsize businesses evolve their compliance culture and procedures, and
• Relevant and timely new strategies that will help midsize businesses prepare for regulatory audits such as Sarbanes-Oxley, HIPAA, or Gramm-Leach-Bliley Act (GLBA) compliance, or FDA approvals
  
  

Please join George Heaslip of Raritan, a leading IT infrastructure management solutions provider, for the presentation “Regulatory Compliance: Technology Tactics and Enterprise Strategies”

George Heaslip, Sales Manager – Service Management Solutions, Raritan

This session will review the WAN technology options for supporting web services, specifically Ethernet v. SONET networks. It will also explore how well those WAN options can support other IT initiatives with significant WAN implications:  grid computing, storage extension, and follow-the-sun operations.

• Describe real time wholesale electricity markets with an emphasis on the need for the two degrees of separation logging and monitoring model
• Understand the common Base Event (CBE) model and the benefits of the two degrees of separation model using a CBE approach
• Analyze the challenges in implementing the two degrees of separation model
• Evaluate the lessons learned and future work for the two degrees of separation model

Finding Lost Treasure: Using Logs and Audit Trails to Enhance Enterprise Security and Operations
IT infrastructure incidents, such as failure or degradation of service and security breaches, often leave IT management teams grasping for clues to figure out what happened.  With growing regulatory requirements put into place by HIPAA and Sarbanes Oxley, the need to identify the source and scope of the incident is the primary goal for IT management today. 

This session will discuss the role that system logging and auditing has to play in the overall scope of security and highlights methods that can be used to validate the authenticity and accuracy of such logs. 

Key learning objectives will include:

* The role of logging and auditing in secruity and regulatory compliance policies
* Major methods and strategies for logging

* Strategic Benefit from Tactical Dollars - Highlights on how these requirements can be delivered using infrastructure that already exists, but is underutilized today

Graham Holt, Director, Research and Innovation, Cyclades Corporation

Welcome Reception

Dynamic IT/Dynamic Enterprise:  What the Next Generation IT Looks Like and How Customers are Attacking the Migration

Frank Gens, Senior Vice President, Research, IDC

Ameritrade’s Story: Running Your Data Center More Efficiently
Ameritrade has been referred to as a “technology company in a financial services wrapper.” Ameritrade illustrates this concept by its commitment to providing 24x7 operations, to managing high transaction volumes and by ensuring maximum system availability for clients. Some IT managers have become overwhelmed with the challenges from the wide variety of Data Center tools and services, and many still view Data Center operations as a necessary evil. Jerry Bartlett will share how Ameritrade effectively runs a world class Data Center at the highest level of efficiency.

Gary Greenwald, VP of Application Engineering & Operations, Ameritrade

The Data Center Decision - Build, Buy, or Co-locate?
The infrastructure needs of today's hardware environments is drastically different than five years ago. The thermal needs of blade technology, the convergence of voice and data technology, and the implosion of disk space have changed the decision making for data center planners. With the availability of data center space from failed companies, the plethora of co-location facilities, and the complexity of managing your own data center, the decision for the next generation data center is difficult has a new set of criteria.

In this presentation, Bob Carroll will present the findings discovered through an in-depth analysis of data center costs associated with building versus buying. To accomodate the 40% annual growth rate of students and the largest online university, a new data center strategy was necessary for Apollo Group, Inc., the parent company of University of Phoenix. The typical decisions of outsourcing, co-locating, renovating an existing data center, or building a new data center were all investigated. The combination of technical and business considerations leading to the eventual decision will be enlightening for any IT shop looking for a new data center.

Bob Carroll, CIO, University of Phoenix/Apollo Group, Inc.

The Data Center Utility:  The Next Generation of Computing
Managing IT infrastructure and applications across the enterprise has become increasingly more difficult as computing models evolved from mainframe to client/server.  While broader access to IT has enabled the creation of new business models, productivity improvements, and streamlined workflows, current IT models still struggle to deliver the performance and price points required to support today’s successful business strategies. 

In this presentation, Rob McCormick will introduce a new Virtualized Utility Services Platform, which improves IT, availability, enables enterprise agility, and lowers IT costs by 50%. This new approach shifts the IT paradigm from hardware “boxes” to on-demand services delivering server, storage, and network capacity tailored to individual application needs.

Rob McCormick, Chairman and CEO, SAVVIS

End-User Panel Discussion:  Reducing IT Complexity

Frequent and recurring software crashes, long timeframes for IT staff to solve problems, significant budget increases and ultra-complicated integrated IT architectures are just a few of the problems associated with the ever-growing complexity of IT. A panel of experts will discuss tips and tactics for helping to tame the chaos.

Moderated by Julia King, National Correspondent and Executive Editor, Events, Computerworld

Leveraging Services Insight for Reliable Delivery of Financial Services
James Lancaster, Vice President, Fifth Third Bank

Enterprise Management - A Global Approach
Managing IT infrastructure is anything but easy. End users want solutions that are flexible, scalable, inexpensive, quick and reliable. Equally important is the need to ensure changes are done without adverse impact to the service provided. Today's complex systems leverage networks, mainframes, open systems and storage area networks (SANs) and often span the globe. Effectively managing this infrastructure is a 24x7 operation, capitalizing on state-of-the-art tools and a talented and attentive staff.

In this presentation, Jim Hull will describe how MasterCard International tackles enterprise management from an IT perspective. He will talk to the challenges and the trade-offs, from a business perspective, that add to the challenge of delivering a "bullet-proof" system that is affordable.

Jim Hull, Vice President, Engineering Services, Mastercard International

A Community Hospital Approach to Enterprise Management
Learn how a community based hospital has approached IT Enterprise management to achieve a highly available and disaster ready infrastructure through virtualization.

Denver Health is Denver’s City Hospital supporting Denver's community as the primary healthcare safety net. Primary revenue is Medicaid/Medicare reimbursements, some insurance billing, grants, city funding, etc. Two and a half years ago, Denver Health implemented several industry tools to complete a Data Center and Operations redesign. The primary goals were to:

• Reduce the total cost of ownership inday-to-day data center operations
• Implement multiple layers of monitoring and reporting of system statistics
• Create a storage strategy for Health Care systems to provide a highly available, highly redundent IT infrastructure
  
  Jeff Pelot, CTO, Denver Health and Hospital

Evolution of Records Management from a Technology and Business Perspective
Today’s private and public organizations are under increasing pressure to ensure that their information systems can meet the demands of highly regulated environments. With E-mail making up a huge percentage of an organization’s unstructured content, coupled with a growing focus on minimizing corporate risk, records management is becoming an integral part of an organization’s compliance strategy.

The rapid expansion of the types of information companies must retain for regulatory purposes has many IT departments looking for innovative ways to get their content under control. To get the maximum value out of an enterprise records management strategy, organizations need to understand the role that content management and e-mail management plays.

In this presentation, Whitney Tidmarsh will discuss the major trends (including the convergence of content management and e-mail management) and drivers affecting records management practices. She will also provide recommendations for building an effective records management system that optimizes information availability and integrity, while addressing regulatory requirements.

Karin Ondricek, Senior Product Marketing Manager, EMC Software Group

Model-Based Grid Computing:  Integrated Management Via Oracle Enterprise Manager and HP OpenView
Grid computing infrastructures are increasingly viewed as flexible and efficient platforms for deploying applications in the data center.  To realize the full potential of grid implementations, it is critical to have a standards-based, extensible architecture to enable communication between multiple management systems.  Oracle and HP are working to deliver the first model-based grid computing management solution by integrating HP's SOA and model-based approach to IT automation with Oracle's grid automation bus.  This effort takes advantage of open standards based technologies and concepts including web services, model-based interaction, WSDM, WSRF, CIM, and service oriented architecture (SOA).  This session provides an overview of the architecture and provides a demonstration of the integrated working framework.

What will attendees learn by attending this session?  Attendees will learn the following:

* Practical application of industry standards -- model based communication, web services, service oriented architecture
* The benefits of a new approach to integrating management frameworks
* How utility and grid computing concepts are related

Sowmya Subramanian, Oracle; Derek Coleman, HP

Securing IT Systems with Autonomic Controls – Lessons from Telecommunications
Today’s enterprise information technology (IT) departments face tremendous pressures to keep their server operations online and secure. Teams of system administrators spend long hours preventing and recovering incidents which could lead to service level violations. Concerns can include software crashes, operator error, and a wide range of malicious security threats such as hackers, unauthorized employee access and malware (e.g. viruses, worms, spyware) infections. The vision of self-managing, self-securing-IT systems forming a platform for utility computing is achievable. After all, the Telecommunications (telecom) industry has long enjoyed high levels of availability, partly owing to their use of independent control systems. A logical success path for operator-less autonomy and security in IT systems should be considered based on the real-time, out-of-band approaches that succeeded in telecom.  This session will cover:

• An overview of several pressing security challenges facing today’s enterprises illustrated using case study examples.
• The approach in telecom systems of separating control from data and the applicability to enterprise IT systems.
• An appreciation for the benefits of using real-time, Autonomic change controls to harden IT system security.
• How and why information protection should be separate from IT system security.
• Why Autonomic change controls are necessary to deliver on the vision of utility computing.

Server Virtualization:  Deployment Strategies for the Virtualized Datacenter
Server virtualization technology has quickly emerged as a viable solution for server consolidation, improved resource utilization and highly flexible infrastructure.  Learn how VERITAS Cluster Server and Storage Foundation solutions for Windows and Linux ensure data and application availability while optimizing management of virtualized environments. 

James C. Gentes, Sr. Product Manager, Symantec

Use of SM CLP
This tutorial focuses on how a Client (human or script) uses the Server Manager (SM) Command Line Protocol (CLP) to accomplish every day management and configuration tasks in a heterogeneous data center. Topics to be covered include:

• Server configuration including user accounts and IP
• Discovering the CLP’s management domain
• Discovering a server’s components and resources
• Monitoring the current status of systems
• Creating a new boot order
• Server power control
• Viewing and updating firmware inventory
  

Aaron Merkin, Advisory Engineer, eServer and Blade Systems Management Development, IBM Corporation
Christina Shaw, Software Architect, CTO, Industry Standards Server Division, Hewlett-Packard

Effective End-to-End Service Management in a Dynamic Environment
End-to-end service management is the utopia for many modern day technology companies and vendors. Technology within the data center and distributed enterprise environment rapidly changes and keeping up in domain specific management areas is an arduous task in itself. Actually implementing true end-to-end service management where complex technologies, applications and services exist within these dynamic environments may seem next to impossible. The session will present a methodology for how to begin a process for end-to-end service management drawing on Earthlink’s recent experiences. As a result of participating in this session, the participant will learn how to:

• Discuss the critical role domain specific management areas play in building a solid end-to-end service management foundation.
• Offer an approach for interfacing with business and technology executives to understand their perspectives and needs for enterprise management.
• Integrate the business and customer’s experience into end-to-end service management.
• Tie everything together into an effective end-to-end service management view for communicating the appropriate messages to the appropriate audiences.

Doug McClure, Senior Manager, Service and Technology Monitoring, EarthLink

How the Intelligent Instrumentation of Devices with Industry Standards Leads to Greater IT Automation
Managing every element in an IT infrastructures does not scale well enough. The frequency of human intervention, at the element level, or even component level, must decline sharply. It must decline faster than IT infrastructure 'scales out'. This is the secret to reduce IT OpEx. Future human (IT) administrators must operate at much higher levels of abstraction –- offering greater automation. IT elements have to become smarter about managing themselves -- intelligent instrumentation. Outlining the management technology 'stack' is a first step toward envisioning what is coming. The common information model (CIM) plays a pivotal (representational) role at every layer in this management technology stack. The new, task-oriented WBEM SMASH CLP illustrates the natural tendency toward ever higher levels of abstraction. The alphabet soup of management 'standards', from IPMI to WSDM, map quite cleanly into corresponding layers of the proposed 'stack' model. However, it is the middleware mediation/federation of both information, and capabilities, that promises to be far more important. As a result of participating in this session, participants will be able to:

• Understand a framework for making sense of management technology stacks
• Identify the important boundaries for such management 'stack' implementations
• Discuss how industry standards - and mapping specifications - are enabling these boundaries
• In action: A look at how a mediation gateway using SMASH offers an automation point for system administration
• Plan this embedded manageability ‘standardization’ across servers, desktops/clients, printers, storage, projectors/AV, routers and switches in networks
  
  

Steffen Hulegaard, Director, Engineering, Avocent

Using Deployment Use Case Centric Analysis to Improve Management Product Adoption
The ecosystem in which a management product is expected to operate in is growing in complexity. Feature/function and device support capabilities alone are insufficient to ensure successful customer adoption. Focusing on the deployment aspects of feature/functions is likely to yield a modular design that has a better chance of operating under various
deployment constraints imposed by datacenter architects. Deployment hurdles tend to overshadow feature/function and device support issues because many of the deployment constraints are non-negotiable. If the product is not sufficiently modularized along the right lines, it may end up being dead-on-arrival. Deployment centric Use Case Analysis tends
to put feature/function and device support in perspective thereby increasing the chances of success of the management product.

Subramanya Kumar, Customer Product Architect N1 Integrated Systems, Sun Microsystems Inc.

Expo and Technology Showcase with Dinner

Web Services Oriented Architecture: Delivering on the Organization’s Mission at NASA
How web technology can be used to deliver on the agency’s mission to disseminate knowledge and information to the general public.

Dr. Nitin Naik, Associate Chief Technology Officer, NASA (National Aeronautics and Space Administration)

IT Service Management:  A Better Way to Manage the Business of IT

The evolution of IT management has led to resource oriented silos. This creates inconsistencies and duplication of processes leading to increased labor costs. To improve efficiencies, IT organizations need to look at IT as a whole – compelling IT to become more on demand in overcoming challenges of complexity, change, compliance, and costs. Becoming an on demand business allows you to align and govern your business model and strategic objectives while leveraging IT. This presentation will discuss IT Service Management as the optimal intersection of people, process, information, standards and technology and how together they can work to break down silos and make IT more efficient and effective. Attendees to this session will learn:
· How to evolve IT from a technology to a business focus
· How to develop a comprehensive approach to IT Service Management
· How to leverage open standards to accelerate the evolution of IT
· How to develop a structured approach to On Demand automation success

Ric Telford, Vice President, Tivoli Software, IBM Corporation

An Enterprise Architecture for Competitive Advantage
The presentation will be a case study in how Guardian Life implemented an Enterprise (Component-based/Services Oriented) Architecture, and what it has meant for the company. By way of context, some background material will be included that describes Guardian Life in general, and Guardian IT in particular. The presentation will then describe the situational context in which the EA was initiated, and what it was intended to accomplish. In more detail, the EA will be described component by component, indicating the purpose of the component, how it was deployed, and what it does for the Guardian. The results of the implementation will then be discussed, and emphasis is placed on the partnership between business profit centers and IT, which was a true collaboration in all ways. The project’s impact will dramatically show a 32% reduction in development costs for the first 12 applications implemented, and real dollar savings of $16.2 million.

Those who attend this session will learn in real rather than theoretical terms how Guardian deployed Enterprise Architecture cost-effectively, and with excellent results. They will also learn what challenges were faced and lessons learned during the process. Attendees will also discover how the components work together, and where Guardian derives its substantial savings and benefits from its deployment.

Jaime Sguerra, Second Vice President, Chief Architect & Senior Business Systems Officer, Coporate Marketing, Guardian Life

Industry Leader Presentation

End-User Case Study: Efficiency in Operations: A Maryland Automobile Insurance Fund Case Study
Providing the demanding computing services today's corporations require means using resources efficiently and effectively. Given tight budgets and narrow time frames, it's seductively easy to plan upgrades and enhancements while overlooking basic organizational issues.

Cindy Hughes will present a case study of how her company planned and implemented major improvements to its storage management, workflow processes, and telecommunications capabilities, all of which brought measurable productivity gains and an impressive ROI. The often painful steps along the way, however, provide valuable lessons learned and re-learned.

Cindy Hughes, CIO, Maryland Automobile Insurance Fund

IDC Analyst Briefing
IDC at Enterprise Management World: Understanding How Virtualization Technologies are Changing the IT Landscape
IDC key enterprise analysts will present the latest industry data, insights and analysis on trends affecting the marketplace. In these interactive presentations, IDC analysts will bring you up to speed on the current and future state of markets.

SOA Principles: Design, Develop, Deploy
The Principles for a Successful Incremental Implementation of service oriented architecture (SOA) are addressed in this presentation. The topics and strategies will emphasize the business focus rather than the technology focus, because an SOA provides benefits to the business and requires more changes to the business than to the technology of an enterprise.

The discussion will include fundamental enterprise architecture approaches which have been modified to create an SOA strategy. The approach includes building a business model of categorized activities and tasks; building a services model of logical services that map to the categories; and a technical model for building the Web service implementations.

Attendees of this session will come away with an understanding of the concepts, terminology, principles, and standards with a minimum of technical jargon. This understanding will give executives the insight needed to discuss SOA concepts with staff, to understand current and future issues, and to make better decisions about resources, finances, and implementation of SOAs. In addition, the audience of this session will learn the business-based best practices, principles, and realities of an incremental implementation of an enterprise centric service oriented architecture.

SMI-S for IT
The Storage Networking Industry Association’s (SNIA’s) Storage Management Initiative Specification (SMI-S) tutorial session will give attendees a deeper understanding of how SMI-S works, the benefits it provides to vendors who embed the technology, and IT operations that deploy the vendor products or build their own in-house applications and utilities. SMI-S is the first common and interoperable management backbone for storage networks.

Mark Carlson, Senior Architect, Sun Microsystems

Enterprise Grid Alliance:  Reference Model for Implementation

The Enterprise Grid Alliance is a consortium of leading vendors, users and solutions providers working to accelerate the deployment of grid solutions in enterprise data center environments. This session will address the current landscape of grid computing solutions and how the technology is applicable to an enterprise data center architecture. It will address current inhibitors to grid adoption in enterprises and how the EGA is working to address and solve those inhibitors. The EGA framework for classifying Grid resources/services will be presented. This 'reference model' explains relationships and dependencies in a conceptual component architectural setting and presents several enterprise community-centric use cases. The presentation will also cover how EGA and DMTF are working together to ensure the DMTF's Common Information Model (CIM) continues to address enterprise grid needs and EGA's utility accounting and provisioning requirements complement the DMTF's work.

Paul Strong, EGA Technical Steering Committee Chair and Systems Architect, Sun Microsystems, Inc.

Case Study: Attacking the Next Level Beyond Service Based Systems
This session covers the fresh principles for a successful implementation of Java Business Integration (JBI). Topics and studies emphasize the customer focus rather than the technology focus, because JBI is at the heart of integration yet the challenges are less technical and more executable and auditable. This calls for a new way of performing traditional engineering process as layers of technologies are introduced. Benefits to the business include better quality of service, engineering process insight, and business level control to technologies.

The presentation will show legacy enterprise architectures in context of actual challenges. The approach includes Enterprise Service Bus systems, heterogenous service based systems, and solutions to Government customer challenges.

Bob Hodges, Chief Software Architect, Advanced Technology Center, Space Systems Company, A Division of Lockheed Martin

Gala Evening and "Best Practices" Awards Ceremony